Demographic: It is a categorisation of the public into sections such as
A, B, C. This could be based on things such as income, age, gender, location, lifestyle, spending power and ethnicity.We use this because it helps us to create a film sauited to the catagory/ group of people in our audience.
NRS: National Readership Servey.
NRS: National Readership Servey.
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